Cookie Policy

Last Updated: January 31, 2026

This Cookie Policy explains how Gauge ("we", "us", and "our") uses cookies and similar technologies to recognize you when you visit our website at gaugebi.com and use our software application. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

1. What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

2. Why do we use cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Service to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Service (analytics and marketing).

3. The Types of Cookies We Use

Essential Cookies

These cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas (logging in).

  • Authentication: We use cookies to verify your account and determine when you are logged in.
  • Security: We use cookies to help detect and prevent fraudulent use of login credentials.

Analytics and Customization Cookies

These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are.

  • Google Analytics: We use Google Analytics to understand how visitors interact with our landing page and app. This helps us identify which features are most popular.

Advertising Cookies

These cookies are used to make advertising messages more relevant to you. We perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

  • Google Ads / Meta Pixel: We may use these cookies to measure the effectiveness of our ad campaigns and to retarget users who have visited our site.

4. How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas of our website (specifically the login dashboard) may be restricted.

As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

5. Updates to this Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

6. Contact Us

If you have any questions about our use of cookies, please contact us at:

Gauge Email:

support@gaugebi.com